Black Toilet Paper Deserves Diamond-Encrusted Holder, Of Course

It looks like Renova from Portugal is at it again. For only about $132,000, you can pick up a diamond-encrusted toilet paper holder. And why would you need a diamond-encrusted toilet paper holder? Well, for your black toilet paper, of course.

The Portuguese paper products company, who bill their products as “the world’s sexiest paper,” has promised that the lucky buyer of the diamond-encrusted holder will also receive one roll of the exclusive black toilet paper everyday for the remainder of their lives.

The handmade holder, which was fashioned by Lisbon jewellers, is not only dappled with 148 diamonds, it is also gold-plated. Of course.

Said a company spokesman, the luxurious toilet paper holder “gives toilet paper a lofty status it never enjoyed before.”

The diamond-encrusted holder was first seen during the recent Lisbon Fashion Week. It may seem like a PR stunt, and of course it is, but it also serves to mark the sale of the one millionth roll of the company’s signature black toilet paper. Say what you will about a diamond-encrusted toilet paper dispenser, when the world is buying that much luxury black toilet paper, it only makes sense that diamond-encrusted holder would come next.

Due to the success of their black paper, the company now offers red, orange, and green.